18AU51 Management and Entrepreneurship syllabus for AU



A d v e r t i s e m e n t

Module-1 Management 0 hours

Management: Introduction - Meaning - nature and characteristics of Management, Scope and Functional areas of management - Management as art or science, art or profession - Management & Administration - Roles of Management, Levels of Management, Development of Management Thought - early management approaches - Modem management approaches.

Planning: Nature, importance and purpose of planning process objectives - Types of plans (meaning only) - Decision making, Importance of planning - steps in planning & planning premises - Hierarchy of plans.

Module-2 Organizing and Staffing 0 hours

Organizing and Staffing: Nature and purpose of organization, Principles of organization – Types of organization-Departmentation Committees-Centralization Vs Decentralization of authority and responsibility - Span of control - MBO and MBE (Meaning only) Nature and importance of staffing :Process of Selection & Recruitment (in brief).

Controlling: Meaning and steps in controlling - Essentials of a sound control system - Methods of establishing control (in brief).

Directing: Meaning and nature of directing Leadership styles, Motivation, Theories, Communication - Meaning and importance - coordination, meaning and importance and Techniques of coordination.

Module-3 Entrepreneur 0 hours

Entrepreneur: Meaning of Entrepreneur; Evolution of .the Concept; Functions of an Entrepreneur, Types of Entrepreneur, Entrepreneur - an emerging. Class. Concept of Entrepreneurship - Evolution of Entrepreneurship, Development of Entrepreneurship; Stages in entrepreneurial process; Role of entrepreneurs in Economic Development; Entrepreneurship in India; Entrepreneurship - its Barriers.

Module-4 Small Scale Industries 0 hours

Small Scale Industries: Definition; Characteristics; Need and rationale; Objectives; Scope; roleof SSI in Economic Development. Advantages of SSI, Steps to start and SSI - Government policy towards SSI; Different Policies of SSI; Government Support for SSI during 5 year plans. Impact of Liberalization, Privatization, Globalization on SSI Effect of WTO/GA TT Supporting Agencies of Government for SSI, Meaning, Nature of support; Objectives; Functions; Types of Help; Ancillary Industry and Tiny Industry (Definition Only).

Institutional support: Different Schemes; TECKSOK; KIADB; KSSIDC; KSIMC; DIC Single Window Agency; SISI; NSIC; SIDBI; KSFC.

Module-5 Preparation of Project 0 hours

Preparation of Project: Meaning of Project; Project Identification; Project Selection; Project Report; Need and Significance of Report; Contents; formulation; Guidelines by Planning Commission for Project report; Network Analysis; Errors of Project Report; Project Appraisal. Identification of. Business Opportunities: Market Feasibility Study; Technical Feasibility Study; Financial Feasibility Study & Social Feasibility Study.

Industrial ownership: Definition and meaning of Partnership, Characteristics of Partnership, Kinds of Partners, Partnership Agreement or Partnership Deed, Registration of Partnership Firm, Rights, Duties and Liabilities of Partners, Advantages and Disadvantages of Partnership, Sole proprietorship, Features, Scope Advantages and Disadvantages of Sole Proprietorship.

 

Course Outcomes:

After completion of above course, students will be able to

  • Explain management functions of a manager. Also explain planning and decision making processes, organizational structure, staffing and leadership processes, understanding of motivation and different control systems in management.
  • Identify various types of supporting agencies and financing available for an entrepreneur.
  • Prepare project report and decide industrial ownership.

 

Question paper pattern:

  • The question paper will have ten full questions carrying equal marks.
  • Each full question will be for 20 marks.
  • There will be two full questions (with a maximum of four sub- questions) from each module.

 

Textbook/s

1 Principles of Management P. C. Tripathi, P.N. Reddy Tata McGraw Hill. 6th edition, 2017

2 Dynamics of Entrepreneurial Development & Management Vasant Desai Himalaya Publishing House. 6th edition, 2018

3 Entrepreneurship Development Poornima. M. Charantimath Small Business Enterprises -Pearson Education 2006

 

Reference Books

1 Management Fundamentals Concepts, Application, Skill Development Robers Lusier, Thomson. South western cangage learning USA 2012

2 Entrepreneurship Development S. S. Khanka S. Chand & Co. New Delhi. 2015

Last Updated: Tuesday, January 24, 2023