12MBA23 Macro Business Environment syllabus for MBA


Unit-1 Indian Economy and Business environment 8 hours

Nature and Scope, Structure ofthe Business Environment – Internal and External environment.Political and Legal Environment: overview, Philosophies, Political System,Judiciary, Constitution of India.Economic Environment: overview, Nature of Indian Economy, Features ofIndian Economy, Charges in recent times.Socio – Cultural Environment: Socio Cultural factors affecting the Business.

Unit-2 Globalisation and Indian Business Environment 8 hours

Meaning and Implications,Phases, Globalisation Impact on Indian Economy across Sectors. Modes ofentry strategies.

Unit-3 International Business Environment 6 hours

Review of the global economy, Theglobal recession, Business environment in Developed and DevelopingCountries.International trade theories.GATT and WTO: Agreements and Implications.International cultural aspects- Values and norms, religion and ethics,language, education, impact of cultural differences on business.

Unit-4 Measuring the Economy 8 hours

Basic economic Concepts, Open and ClosedEconomies, Primary, Secondary and Tertiary sectors and their contribution tothe economy. SWOT Analysis for the Indian economy. Measuring GDP andGDP Growth rate. Components of GDP.Business Cycle- Features, Phases, Economic Time series – Economicindicators, Correlation, persistence, coherence.Inflation: Types, Measurement, Kinds of Price Indices.Employment and unemployment rates: Measurement.National Income: Estimates, Trends, Measurement, Problems in measuringNational Income.

Unit-5 Industrial Policies and Structure 8 hours

Planning- Problems in industrialdevelopment during the plan period, Classification of industries based onownership. Industrial policies, Industrial strategy for the future, Newindustrial policy 1991.Structure of Indian Industry: Public and Private Sector Enterprises,Objectives of PSUs, Performance and shortcomings. Private Sector– growth,problems and prospects. SSI – Role in Indian Economy. Disinvestments inIndian public sector Units since 1991.Industry Analysis: Textiles, Electronics, Automobile, FMCG, Telecom,Pharma Sectors.

Unit-6 Economic policies 8 hours

Privatisation-Problems and prospects.Fiscal Policy: Objectives, Instruments, Union Budget, Reforms -RajaChelliah Committee Recommendations, Taxes, Role of Government.Monetary Policy: Money, Measures of money supply, Monetary system inIndia, Monetary policy- Tools for credit control. Structure of the Bankingsystem, RBI and its functions, Banking structure reforms - Narasimhamcommittee recommendations.

Unit-7 Infrastructure in the Indian Economy 6 hours

Infrastructure and economicDevelopment, Energy, Power, Transport system- Railways, Road transport,Water transport and Air Transport.Power.Communication System in India, Development of IT Sector in India – itscontributions to Indian economy.Importance of Human resources development- Measures of Humandevelopment, Human Development index. Major thrust areas in humanresource development.

Unit-8 Agriculture and Business 4 hours

Role of Agriculture in Economic Development,Trends in Agricultural Production, Agro based Industries, Dependence ofBusiness on Agriculture, Corporate India Initiatives.

Last Updated: Tuesday, January 24, 2023