Entrepreneur & Entrepreneurship:
Meaning of entrepreneur - Evolution of the concept - Functions of an Entrepreneur - Types of Entrepreneur - Intrapreneur- an emerging class - Concept of Entrepreneurship - Evolution of Entrepreneurship - Development of Entrepreneurship - Entrepreneurial Culture - Stages in entrepreneurial process.
Business Planning Process:
Meaning of business plan - Business plan process - Advantages of business planning - Marketing plan - Production/operations plan - Organization plan - Financial plan - Final Project Report with Feasibility Study - preparing a model project report for starting a new venture.
Institutions supporting Entrepreneurs:
Small industry financing developing countries - A brief overview of financial institutions in India - Central level and state level institutions - SIDBI - NABARD - IDBI - SIDCO - Indian Institute of Entrepreneurship - DIC - Single Window - Latest Industrial Policy of Government of India.
Family Business:
Importance of family business - Types - History - Responsibilities and rights of shareholders of a family business - Succession in family business - Pitfalls of the family business - strategies for improving the capability of family business - improving family business performance.
International Entrepreneurship Opportunities:
The nature of international entrepreneurship - Importance of international business to the firm - International versus domestic entrepreneurship - Stages of economic development - Entrepreneurship entry into international business - exporting - Direct foreign investment - barriers to international trade.
Informal Risk Capital and Venture Capital:
Informal risk capital market - venture capital - nature and overview - venture capital process - locating venture capitalists - approaching venture capitalists.
Social Entrepreneurship:
Social enterprise-need - types - characteristics and benefits of social enterprises-Social entrepreneurship - Rural entrepreneurship-need and problems of rural entrepreneurship - challenges and opportunities-Role of government. Make in India, Smart India, Digitalized India.
Case studies in Entrepreneurship Development.
PRACTICAL COMPONENTS:
• Make a business plan for your intended business - talk to bankers to find out what they look for in a business plan - modify accordingly and present it in the class.
• Analyze the performance of listed family firms. How is their performance compared to the performance of other firms? Does a family firm successfully manage to create wealth for non-family investors?
• Interview a local entrepreneur to find out his/her major motivations to start a business - which of the skills and characteristics do you find in the entrepreneur?
• Study a local for-profit business and try to list out the positive social impacts of the business.
• Visit a trade show and try to compare the marketing activities of various stalls in that show - make a list of good practices you come across in the show.
• Choose an NGO in your locality. Interview the founder and present the case in class on the motivations - challenges - ecosystem support and their impacts - arrive at possible solutions and convey back to NGO.
COURSE OUTCOMES:
1. Display keen interest and orientation towards entrepreneurship, entrepreneurial opportunities in order to setup a business.
2. As an entrepreneur learn to think creatively and understand the components in developing a Business plan.
3. Become aware about various sources of funding and institutions
4. Gain consciousness towards social entrepreneurship and rural entrepreneurship opportunities.
RECOMMENDED BOOKS:
• Entrepreneurship- A South-Asian Perspective, D.F.Kuratko, T.V.Rao – Cengage Learning -2018.
• Entrepreneurship Development-Small Business Enterprise- Poornima Charantimath Pearson Education - 2007.
• Entrepreneurship- Rober D Hisrich - Michael P Peters - Dean A Shepherd - 6/e - The McGraw-Hill companies - 2007.
REFERENCE BOOKS:
• Entrepreneurship Theory at crossroads - Mathew J Manimala - 2/e - Biztantra - 2007.
• Entrepreneurship - Rajiv Roy - 2/e - Oxford University Press 2011.
• Entrepreneurship-Principles and Practices - Kurakto - 7/e - Thomson Publication - 2007. supporting entrepreneurs.